semiotics and communication

It has been a long sabbatical from bogging. Well! I came across an interesting website which let you explore the western signs and symbols and its meaning. The website as well as the book (you can buy the book online from the website) will be of significance to people with an interest in semiotics.

Semiotics as an area of study has long hold my interest. I have been drawn toward the fact that a very primitive form of communication is still showing its relevance today.

It has been applied in advertising and public communication domain over the years. More recently the web and mobile medium is fast moving from a linguistic to a more and more semiotic form of communication.

In my role as a creative lead, information architecture and project manager, I have sort of intuitively been using semiotic patterns to manage information glut. In this age of information overflow use of semiotic provide a more personalized as well as a universal way to managing information load and give method to the information madness.

Some useful write-ups that I came across in the past

Semiotics: A Primer for Designers – an article by Challis Hodge
A guide to semiotics for beginners
Exploring the craft of icon designing
Semiotics of the web
Semiotic techniques to analyze advertising, media, and contemporary culture